About Us
One Flag. Many Stories.
America has always been a nation of immigrants. Some came here seeking freedom, some in search of opportunity, and some were forced against their will. Unless your family is Indigenous, your roots began somewhere else. And yet, across centuries, these diverse stories have woven together to create one shared home.
The Unity Flag was born from a simple but powerful idea: to honor those stories in a way that respects the American flag while changing the narrative about who has built this country. Its stripes are made from the colors of world flags, a reminder that America’s strength has always come from beyond its borders. At its base sits the Constitution’s promise — “We The People.”
This is not a replacement for the American flag. It is a complement — a tribute. It acknowledges the flag we know while making space for the millions who shaped America through their labor, their courage, and their hope.
Today, the Unity Flag is more than fabric and ink. It is a symbol worn at rallies, marches, and in everyday life. It transforms a crowd into a movement, turning scattered voices into a visible force for justice and inclusion.
And it is more than a symbol. It is a fundraising engine for democracy itself. Every Unity Flag Tee sold sends support directly to organizations on the frontlines — groups like Indivisible, MoveOn, Common Cause, 50501, the ACLU, and countless others fighting for rights, freedoms, and the future of this country.
The Unity Flag LLC exists to do one thing: to help people see what unity looks like. When thousands gather in the streets wearing the same flag, the message is undeniable — America belongs to all of us, and our strength is in our diversity.
Together, we can carry this message from Constitution Day through every season of protest and progress. Together, we can turn unity into action.